Verhaltensforschung am Point of Sale - Ansatzpunkte und Methodik
| 1. Verfasser: |
Silberer, Günter,
, [VerfasserIn]
|
|---|---|
| Schlagworte: | |
| Online Zugang: |
DOAB: download the publication DOAB: download the publication DOAB: download the publication DOAB: download the publication DOAB: download the publication DOAB: description of the publication |
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| 100 | 1 | |a Silberer, Günter, |e author | |
| 245 | 1 | 0 | |a Verhaltensforschung am Point of Sale - Ansatzpunkte und Methodik |
| 264 | |b Universitätsverlag Göttingen, |c 2009. | ||
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| 546 | |a German | ||
| 650 | 7 | |a Economics, finance, business & management |2 bicssc | |
| 650 | 7 | |a Sales & marketing |2 bicssc | |
| 653 | |a point of sale | ||
| 653 | |a consumption | ||
| 653 | |a marketing | ||
| 653 | |a market research | ||
| 653 | |a Befragung | ||
| 653 | |a Kaufverhalten | ||
| 653 | |a Kognition | ||
| 653 | |a Stichprobe | ||
| 653 | |a Validität | ||
| 653 | |a Verhaltensbiologie | ||
| 653 | |a Verkaufsort | ||
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